Our purpose and principles

Our Purpose is to help people find the Spark in themselves and bring it to the world

And we seek to live our purpose through three principles….

Seneca quote

Ambition with Soul...

  • taking the magic of coaching to everyone, everywhere across the globe

Community with Edge

  • leading a connected global coaching community that holds for the world's highest standards in professional excellence

Business with Heart

  • designing commercially savvy business solutions that help bring to life a broader sense of purpose

Why we do it